Hardbody Marketing: Uniquely Oakley


uniquelyoakley.jpg
Uniquely Oakley Women.

I ran across a female dedicated site for Oakley sunglasses. The well designed site showcases a few female athletes where each one tells their story. It’s an impressive list of female athletes and a different approach to marketing a product, in this case sunglasses. This is the type of thing I’d like see more female competitors pursue. Think beyond supplement companies for endorsements and sponsorships. I’m guessing many of you wear sunglasses, why not approach one of these companies with your story and seek sponsorship? There are many opportunities out there and I’d encourage any woman looking for an endorsement to get creative in 2009.

A collection of extraordinary women, living by their own rules. Each has a story to tell — through words, images and even more, through their actions. Uniquely Oakley reveals the individual spirit behind each one and what it is that powers her soul.

Check out the Oakley Web site.






Disclaimer: Reader discretion advised, please consult your physician before beginning any exercise or diet program.