Proof that MMA is gaining further mainstream appeal. What does this have to do with anything related to women? Well, first most women are drawn to UFC fighter Georges St. Pierre’s looks. He was voted the most popular athlete in all of Canada last year. When Gatorade features you in an ad, you’ve officially arrived. As the mainstream media features the world of MMA more, the people in and around it benefit. There are many supplement companies who are marketing to the MMA industry. Most if not all MMA fighters weight train in some fashion. As more MMA fans are converted into supplement taking, gym going people… The fitness industry benefits.
GSP – women want him and guys want to look like him. Hard to dislike the guy.